Crayon

Crayon is an AI-powered competitive intelligence platform helping businesses understand market landscapes and outperform competitors.

It continuously tracks over 100 million data points daily from publicly available web sources. The AI analyzes vast data to provide real-time alerts and actionable intelligence on competitor strategies, product launches, pricing, marketing campaigns, and more.

Key features include automated competitor tracking, generating comprehensive "Battlecards"—summaries of competitor strengths, weaknesses, and selling points for sales teams—and "Win/Loss Analysis" to understand deal outcomes against competitors.

By providing deep, real-time competitive insights, Crayon empowers sales, marketing, and product teams to make informed decisions, craft effective pitches, and gain sustainable market advantages.