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Talkwalker
Tool Details
Description
Talkwalker is an AI social analytics platform designed for PR teams and marketers.
It tracks brand mentions with emotion and trend analysis.
Classified under "AI for Research & Analysis, Market Research & Insights," it focuses on social analytics.
Key AI features include its proprietary Blue Silk™ AI for advanced insights and intelligent influencer scoring.
By analyzing extensive social media data with AI, Talkwalker helps teams understand brand sentiment, spot emerging trends, and evaluate influencer impact, enabling data-driven PR and marketing strategies.
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