Drip

Drip is an AI-powered e-commerce CRM and marketing automation platform, built for online retailers to automate personalized campaigns, nurture customer relationships, and boost sales by leveraging customer data.

The "AI-powered" aspect entails analyzing customer behavior, purchase history, and browsing patterns to automate personalized product recommendations and intelligent lifecycle emails.

Key features include RFM (Recency, Frequency, Monetary) scoring for customer segmentation, a Visual Workflow Builder for complex automation flows (abandoned cart, welcome series, post-purchase), and dynamic content personalization.

By providing deep customer insights and automating targeted communications, Drip empowers retailers to increase engagement, boost repeat purchases, enhance average order value, and build loyalty, driving revenue growth through intelligent automation.