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Influencity
Tool Details
Description
Influencity is an "AI influencer relationship platform" designed for mid-market brands and agencies to optimize influencer marketing campaigns.
It leverages artificial intelligence to "predict campaign performance" and efficiently "manage creator collaborations" from discovery to reporting.
Key AI features include "AI Match Scoring," which ranks influencers based on relevance, audience authenticity, and predicted ROI for campaigns. It also aids in audience analysis, fraud detection, and identifying optimal creators for specific goals.
The platform offers tools for automated briefing, content approval, contract management, and "Content Rights Management," alongside performance analytics.
By providing data-driven insights and automating influencer relationship management, Influencity helps brands execute more effective, transparent, and scalable influencer marketing strategies, ensuring better ROI and stronger creator partnerships.
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